Resource / Before publishing

Give the work
a considered second look.

A quick editorial review for articles, short videos, sales pages and social posts.

A specific buyerCould someone name who this is for and the question it answers?Value near the beginningDoes the opening explain the problem and offer a useful preview?Evidence you can inspectAre factual claims supported, current where needed, and distinct from opinions or hypotheses?A complete explanationDo the words and visuals show the important transitions, inputs and outputs?Readable, grounded visualsAre text and diagrams legible on mobile? Are people, proportions and gestures natural?One useful next actionDoes the ending help the reader decide, try, ask or continue?

This is a review aid, not a prediction of reach or conversion. Use actual audience response to decide what to improve.

Give the worka considered second look.

Give the work
a considered second look.